HOWLIN’ HOUNDS
More is not a strategy.
Marketing strategy for founder-operators who’ve hit a growth ceiling.
You didn’t build this business by accident. You won’t grow it by accident either.
You’ve got loyal customers, a team that cares and a product or service that works. But growth has stalled. You're running more ads, posting more on social, launching more promotions, and none of it is moving the needle the way it used to.
MORE ISN’T THE PROBLEM. YOUR STRATEGY IS.
From audit to executable strategy in 90 days, with a strategist in your corner the whole way.
WHAT I DO
It starts with a deep audit: your data, your customers, your competitors, your current marketing. Three weeks of analysis, not assumptions. Then I deliver a strategic plan that tells you who to target, where, why, and in what order, with a 90-day roadmap you can actually execute.
I don't disappear at the handoff. We work the plan together. Biweekly sessions, milestone reviews, and direct access to me when you get stuck. You get a strategist in your corner, not a PDF.
I do the groundwork. You and your team execute. My job is to make sure the strategy is right, understood, and adjusted as reality pushes back. Yours is to use what you paid for.
Established founder-operators who’ve built a loyal customer base and want to grow beyond it.
WHO I WORK WITH
If you've exceeded your organic growth, if your space is getting more competitive, if what worked to get you here has stopped working, that's the conversation I want to have.
If you're at the early scrappy stage, or if you're big enough to have a full marketing team, I'm not your fit.
I've spent over a decade in marketing, across nearly every function that exists, content, brand, paid media, production, strategy. I've launched brands, scaled them, and fixed them.
The work I'm proudest of doesn't make headlines. It moves the business. Growing a theme park's net income from $2.9M to $6.2M in under five years. Partnering with a nonprofit event that delivered the largest single donation the city's food bank has ever received.
I do one thing now: strategy for B2C founder-operators. No juniors, no handoffs, no upsells to execution. You work with me directly, on work that has my name on it.
The reason is simple. Most marketing advice is either instinct without data or data without instinct. Founders need both, from one person senior enough to know when to trust which. That's the work.
ABOUT
Howl at me.
Tell me where you're stuck and what you've tried. We'll figure out in 15 minutes whether I'm the right person to help.